Please no MBAs

ning says “Please no MBAs”, originally uploaded by kenjimori.

While I am an MBA and greatly indebted to many academic researchers in the fields of marketing and strategy in particular, I think Ning has its point in asking “Please no MBAs” in its job posting.  Above all, I like what it says.

Open is the new proprietary

In the “Open is the new proprietary” world, the winners like Google try to be open and the losers like docomo try to be proprietary in the same exact deal.  The important lessen to be learned here is that it’s “open is the proprietary” but not that “the proprietary is proprietary.”  The proprietary is dead.

design for eco

Every time my family buys one of those powder detergents, which is quite popular in Japan, it comes with built-in spoon, which helps gauge the amount of power you need for a given size of water. Producing another new spoon as they produce another unit of detergent is obviously not eco-friendly.

IMAGE_163

Maybe those manufacturers (notably, Kao, Lion, P&G, Uniliver, among others) should learn from ice cream makers and exclude the spoon from the packaging.

ice cream

Update:

A few days ago I happened to find this 7-11 original detergent that come without gauge spoon, they claim it is eco conscious. I bought one obviously.

no spoon for eco, 7-11 original detergent

the reading (& watching & listening) list for music industry

In “How Napster changed the world,” Don Dodge notes “Pioneers are usually unsuccessful“. I think there is some truth in considering iTUNES and iPOD rather followers than pioneers. Reference: Apple’s strategy a familiar tune. Matthew Yi, SF chronicle, August 16, 2004

The concept: the whole entire music library FITS IN YOUR POCKET. Steve Jobs seems to intend to be a market leader when he knew there was no market leader.

Sales of Music, Long in decline, Plunge sharply, originally WSJ

Music in an abundance economy, the long tail , as well as “Give away the music, sell the show.”

The New Economics of Music: File Sharing and Double Moral Hazard / Umair Haque

digital music section, shark jumping

is music dead?

Looking beyond iPhones / David Kirkpatrick

Don Dodge makes an analogy between the habits of a mouse to that of the music industry .

David Kirkpatrick of Fortune notes in “How Viacom could really protect its content“:

Some people, in the end, did stop downloading free music, but it wasn’t because of the record company lawsuits, for the most part. It was because Apple created a convenient and affordable way to get music legally, called iTunes.

Mark Cuban says CD is dead.

EMI and Apple say no DRM for you. The step is being made almost 60 days after Steve Jobs post his thoughts on music.

Yahoo’s new media device, reported by Arrington, somewhat similar what Rojas, Winer, and, Calacanis talking about a few months ago.

Commoditizing mobile phone industry (JP)

Softbank mobile’s Son-san reportedly annouced the new pricing program (note the article in Japanese, Nikkei, the content will disappear within a few months) for its mobile phone. Now he is going to offer JPY 980 (USD 8.3) for the basic communication cost, while the equivalent cost at minimum like JPY 2,500 (USD 22) + at its competitors like Docomo and AU. “Don’t even bother to compare!” adds Son-san.

Word Of Mouth (WOM) takes care of itself

Word of mouth might just take care of itself when the product or service is remarkable like YouTube. No adaptation to specific local market needs. The following chart is the comparison of community size for YouTube vs. Google Video inside Mixi. YouTube evolves rapidly

UPdate: Thanks Ben for pointing me at http://www.japanprobe.com/?p=238

Update: For the record, when Google acquired YouTube, October 11 (Japan time), 2006, its community inside mixi has grown to the 2nd larget community with the membership of 124,679 (at the time of this writing),  736 times bigger than it was 166 days ago (April 29).

New taste

What’s new in academic research is new because it is different from the past research in approach and methodology but NOT in taste. No matter how different a given thesis tastes from the past ones it is immediately rejected unless it is different technically from the past.

But if you’d come to real life, it is totally the opposite. We all thrive for the new taste. iPOD is new , in taste but not necessarily technically. Prince was new, not at all technically, but it tastes way too different from the rest of the crowds.

Ironically it is precisely this new taste that primarily advances our economy.

User interface is a passion

“User interface is a passion.”

No, he didn’t use that phrase in his presentation. Or, might not even think so by himself. But that’s what I read from the presentation made by the founder of del.icio.us, Joshusa Schachter. Somewhat technical, but nothing technical in the spirit, worth listenning even if you are not a web programmer (and I am not) but seriously concerned with the user interface of any consumer technology tool. Follow the link the future of web apps for MP3 audio (about 40 minutes, February 2006), via himadzu blog.

And here is Steve Rubel’s interview with Joshusa Schatcher, December 2005, for your reference.

Broadcast as video

If “broadcast as video” is the new direction the ad agency-TV industry will pursue as Jeff Jarvis notes in the comment section of a vc’s post “Umair, Jarvis, Disney, and Me“, Gyao.jp of Japan is probably more or less in the same spirits yet coming from another direction. Originally sprang from USEN (wikipedia in Japanese), one of Japan’s media contents players but obviously not in the TV networks industry, gyao.jp proclaims that it now has registered viewers of more than 8 million (the size equivalent of 80% of Japan’s largest Yomiuri newspaper subscription). The program is offered all free of charge.

Not sure if they have originally come up with the video with non-skippable ad format, which is reportedly the method Disney will deploy the next month, or stolen it from somewhere else. Yesterday, I first tried Gyao.jp and found the program quite impressive. Especially “Kume Hiroshi’s car touch,” the car review program by Japan’s long-time TV journalist, Hiroshi Kume (wikipedia only in Japanese), who acknowledged in the campain video that he likes more freedom in editting than he can with traditional network TV.

CAUTION: If you’d try out gyao.jp, make sure you use IE, but not Firefox, with which I had the problem. Not sure if it works fine with MAC.

It’s interesting to note, on the other hand, Yahoo Japan (strongly backed up by Softbank) was leading the internet video streaming free of charge still in the old format (contents only ). Worth keeping an eye on them.

ビ デオとしての放送、米国でディズニーが無料放送をインターネット配信するというニュースが流れた後、いろいろが議論が起こっている。そのなかでおもしろ かったのは、おなじみのJeff Jarvis、米国の広告代理店の動きとしては、「ビデオも放送である」という捕らえ方を模索しているらしい、そこに広告収入を求めていこうという動きが ある。日本でいえば、民放とはかなり毛色が違うが、gyaoが同じフォーマットでインターネットTV放送を開始していて、すでに800万人の登録会員がい るという。久米宏のカーウォッチという番組がおもしろそうだった。今後が楽しみな分野である。

Japan’s NHK blog goes live with its live TV show

CNET Japan reports that NHK, Japan’s BBC, is going to host the weblog for its new Saturday night live* show. The show itself seems to be about blogging, too. I think, at least, it is a bold experiment for the flagship national TV station to run the live show along with its blogging, which would inevitably be live with the trackback, if not the comment, function equipped. Just waiting to see how the things will develop.

* Title: Tsunagaru Terebi @Human, 23:00-24:00 Saturday at NHK Channel 1.

Update 1: 3/21/2006

I’ve found it wierd that its blog warns a viewer, upon the click on the link or trackback link, that the page she or he is being re-directed at is not NHK’s production, as shown below:

For the trackback link, it is still understandable to show this alert even if NHK seems to check the contents before the approval. However, for the link to another external page, which is made by NHK themselves, it is hardly understandable and even resentful; since rather than showing such an alert, they can simply write whatever they think about the contents, to which they are miking a link, and why. I hope they will learn from good predeseesors overseas such as the Guadian’s Georgina Henry (via BuzzMachine), who also expressed her fear of losing the control of the contents.
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