The key person is you or more near you

A famous Japanese lyricist and producer, Yasushi Akimoto (秋元康 in jp wiki),who has produced or at least heavily involved in producing the super manzai duo, Tunnels (とんねるず in jp wiki), and more recenly the popular actress, Nanako Matsushima (松島奈々子), once told about the tip of knowing, beforehand, if a rookie talent becomes the star.

  The story I originally heard at the video lecture a year or so ago from Hosei Business school.

According to Akimoto, it is Domino effects. That has to start with the talent manager. If the talent manager is convinced that the rookie is going to be a star, then she or he can get excited about introducing that rookie to the magazine editor, the TV program producer, and so on and so forth and eventually going gold. On the other hand, if the talent manger is not really convinced enough from the beginning, the game is already over. “No exception,” told Akimoto.

In a somewhat related vein, Joshua of was talking about building evangelism at the future of Web Apps conference*. The user no.1 has to find the system useful (that was Joshua himself). There is not gonna be user no.2, if the user no. 1 gives up and goes away. So Joshua made the system at least useful for him to use when he built it.

You see? The key person is you or more near you.

* of 2005, in London, for which the archive seems to have gone from the site, but I  have the MP3 with me so let me know if you’d need it.

What gyao doesn’t get is one of Japan fastest growing free of charge video streaming services, with a registered membership of 9.6 million+. Despite its self-proclaimed success, it, too, has the typical “directory” type user interface, akin to Yahoo’s. Might be comfortable to those who are accustomed to viewing TV by channel. At the same time, it will limit its growth in its own right. What a significant contrast to the user interface of YouTube.

Update: graph In addition, if they’d listen to what Joshusa Schachter preaches here (via himazu blog), would not have made it a mandatory for a new user to fill in all the profile information at the time of registration. It is a total waste of every opportunity; by no means worth the effort of anybody. But I understand a client generally likes it; but it is our job to convince the client not to pursue whatever won’t work. Note amazon would not ask any of these. Nor does flickr, nor does, dor does youtube, so on and so forth. It’s only tagging, not profiling.

User interface is a passion

“User interface is a passion.”

No, he didn’t use that phrase in his presentation. Or, might not even think so by himself. But that’s what I read from the presentation made by the founder of, Joshusa Schachter. Somewhat technical, but nothing technical in the spirit, worth listenning even if you are not a web programmer (and I am not) but seriously concerned with the user interface of any consumer technology tool. Follow the link the future of web apps for MP3 audio (about 40 minutes, February 2006), via himadzu blog.

And here is Steve Rubel’s interview with Joshusa Schatcher, December 2005, for your reference.