google map de wifi

here is wifi access points I use (at least once).View Larger MapPlease give me an email at kenji [at] kenjimori [dot] com if you can collaborate on this Google Map de wifi access. I will send you an invitation.

Posted in 公衆無線, docomo, FON, google, google map, mzone, netvibes, wifi, wireless, yahoo+BB

Softbank Mobile 学割 student discount offers at 0 yen base charge

softbank mobile finally started offering student discount at zero yen for base charge with tiered pricing for packet usage (quite low compard with otherwise).

tiered pricing for packet usage

Quite an audacious move. They are achieving No.1 position net increase over the past 9 months in a row, ahead of docomo and au. I myself experienced the similar kind of dynamism of pricing when i was a pricing manager at one air express company in Japan. The pressure is there essentially when you already have a certain amount of revenue, just like docomo or au, accumulated over the long period of time, It’s just damn hard to compete on price, for especially the top management just can’t make a decision on revenue dilution.

softbank+mobile, white+gakuwari

It also adds a good customer segmentation scheme just by pricing.
people looking at softbank mobile phones with new

Posted in au, ソフトバンク, docomo, gmail, google, Japan, mobile, mobile+gmail, pricing, softbank, SON-san

msft and yhoo deal summarized in fewer than 140 characters.

I like the succinct summary of the Microsoft and Yahoo deal in fewer than 140 characters, by Ev of twitter.

Posted in google, microsoft, twitter, yahoo

wifi “on the go” is not enough a conceptualization

Every morning at the Kikuna 菊名 station, where there is an ntt docomo wifi access point, I can not afford it because I am always busy commuting to the office. Every night at the same station, I try to get wifi but often the train arrives before getting the connection to it; so, I’d rather choose to jump in the train and head home than wifiing in the station.

After all, I started to ponder WIFI=”on the go” is a very difficult conceptualization. Getting wifi connection is not as fast as mobile phone messaging or mobile emails in this situation and, obviously, mobile phone does a far better job in messaging. Wifi “on the go” needs a few more adaptations before taking off.

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Posted in スマートフォン, ソフトバンク, docomo, 自由が丘, FON, gmap, google map, Japan, jiyugaoka, jiyuugaoka, mobile, mymap, mzone, on the go, on+the+go, smart+phone, softbank, Tokyo, wifi, wireless, X01HT, yahoo

white, its been crazy, a long time we havent come here right

white its been a long time we havent come here right, originally uploaded by kenjimori.

its been so busy these days, sorry white.

Posted in kenji mori

if you’d want to develop wifi, then or something …


If you’d want to develop wifi services i.e. mzone, you should have a mobile site namely so that I can direct visit the site with my smartphone and can download application from there. just like,,, e.t.c. are doing for smart phones.


I am now downloading application in my pc and then transfer that .cab file to my smarphone etc via ActiveSync, so tedious.

Posted in docomo, FON, mobile, mzone

It’s イッツ, hair salon, the state of the art e/CRM in place

To tell you the truth, I am a great, long-time fan of innovative hair salon called It’s or イッツ, its 1st original shop is located in Jiyugaoka 自由が丘, Tokyo. (The photo is actually of their 2nd shop also in Jiyugaoka on Marie Clare street I visited today)

its hair cut jiyugaoka

The hair cut only costs JPY 1,300 ($10) at It’s, while most other hair salons in Tokyo would normally charge JPY 3,000 to 6,000. (Yes, I admit I am cheap, too, like many others here and here)

The secret of that innovative value-pricing comes from their process efficiencies. For example, they don’t have shampoo service (which is not so surprising, though. I know some of you might not like it). Anyway, there are no sinks inside the salon and the cost for shampoo taken away.

But, what’s so amazing about their efficiencies is the fact that they don’t have a PHONE NUMBER; so you can not make a phone reservation, which is quite unconventional as a hair salon. Instead, they have touch-panel enabled reservation system placed at the entrance, where you sign up and make reservation. Once you make a reservation, then you can go out wandering around the street until the time of reservation, which is quite nice. But when it is crowded, you gonna have to wait for 60 minutes or so, which I can not afford. As an option, they let you make a reservation via the Internet as well as mobile keitai site at the premium of modest JPY100 ($ 0.8), and I always make a reservation online beforehand. touch panel reservation at the entrance

eits reservation web

Not having the phone number for reservation at the hair salon is, in my opinion, quite an audacious idea.  Might appear even reckless to most others. But, as the guy explained to me today, answering the phone and making the arrangements would be very costly and, I think, obviously not the value proposition of hair salon service offerings, anyway. So it makes every bit of sense, to get rid of it.

Not surprisingly, it is working quite well; the salon is almost always full especially on the weekend.

magazines for guests while they're waiting

They operate 4x more efficiently than conventional hair salons, who are charging 3x to 4x higher price but at way too inefficiently turnovers. Each hair designer at It’s is wired with a NEC mobile gear Win CE PC to check reservation real time in their section. Not only that, the staff have to read all the mobile keitai and PC internal messages going back and forth every day (and probably, every night at home, even holidays), the life just like every other white color professional like me doing everyday. I was stunned and I’d call It’s the state of the art e/CRM system in place.

Their website is

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Posted in イッツ, eits,, 自由が丘, haircut, its, jiyugaoka, jiyuugaoka Tagged with: , , ,

Please no MBAs

ning says “Please no MBAs”, originally uploaded by kenjimori.

While I am an MBA and greatly indebted to many academic researchers in the fields of marketing and strategy in particular, I think Ning has its point in asking “Please no MBAs” in its job posting.  Above all, I like what it says.

Posted in innovation, mba

The art of messaging

Sending email to your friend is to force the recipient to read the message. It works as long as there’s a trust friendship between sender and receiver, though I’d admit that not all such messages are comfortable in my experiences.

Likewise, posting a new journal post and letting your buddy know that I have posted something is to force your buddy to read that particular post, though the degree of expectation is now less. That is, sender now expects receiver to read the message to a lessor degree at SNS journal posting environment like MIXI than it is with email environment (as a receiver, when you’d ignore or forget to read that message, it is OK). It is really up to recipient whether or not to read that message. But there is still some degrees of expectation remain. I can know when you read that message, when I know that you read that message I get happy. Even more happier, when I got comment.

In Twitter/tumblr, that expectation is now shifted one step further. you don’t know whether or not the recipient read that message and hence you don’t even bother if they read it. That is the art of messaging in twitter/tumblr, where, by default, they don’t even have the comment function.

I forgot to add blogging but it should be positioned somewhere in between twitter/tumber and SNS journal.

Posted in messaging, mixi, SNS, tumblr, twitter

starbucks drive-through seta

OMG, no one seems to leave. I like the atmosphere and the view excellent from the second floor. Too bad so many college kids and the like preparing for the entrance/midterm/final or whatever exams occupy the space ; as a result, very little left for conventional guests like us. I think this particular shop should employ time-based pricing or what is known as drink bar but price by time. Obviously we pay for the space not much for coffee or latte in this setting. Pricing is that critical.

– Camera phone upload powered by ShoZu GMAP

starbucks seta second floor

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Posted in google map, Japan, pricing, starbucks, Tokyo